Wed, 03 Mar|
Sales Masterclass #7 Maximising Client Yield by Keith Rozelle, Sales Marvel
New business costs between 5 and 25 times as much to win as selling to existing customers, so why neglect them? Many businesses are so focused on creating new business that they often overlook their existing customers. Existing customers might end up taking their business elsewhere.
Time & Location
03 Mar 2021, 15:30 – 19:30
About the event
Many businesses are so focused on creating new business that they often overlook their existing customers. Existing customers can feel overlooked also and they end up taking my business elsewhere.
Existing clients can be a rich source of additional revenue, deeper more profitable relationships and lower-risk opportunities to grow your business.
At this sales Masterclass, I’ll show you how to increase your client “wallet share” and how they can become your silent, unpaid salesforce!
You will learn:
- How to progress beyond a basic donor/recipient relationship
- How to become a “trusted advisor”
- How to maximise your customer lifetime value (CLB)
- Third box selling
- How to maximise share of wallet
- The concept of product adjacency
- I look forward to seeing you there!